Customized Individual and Corporate Coaching Programs
Accelerate your Career or Transform Your Team’s Performance through Executive Coaching & Mentoring

From Boardrooms to Breakthroughs: My Journey in Executive Excellence
I am a seasoned Executive with nearly two decades of international leadership experience, delivering proven results at Fortune 500 giants such as Procter&Gamble and Whirlpool Corp. My career, marked by impactful roles in Sales, Commercial Strategy, and Marketing, has influenced businesses across 19 countries in Central and Eastern Europe. I’ve advanced to prominent positions such as General Manager and Regional Marketing Leader, consistently driving results and inspiring change.
In 2021, I was featured in Romania’s Top 100 Executives edition by Capital, then later, in 2022, I received the “Women Who Change Romania” distinction from FinMedia.
frequent challenges
Empowering Leaders and Teams to Overcome Today’s Biggest Challenges
Challenges Faced by Individuals
Career stagnation
Not being considered for key leadership opportunities or promotions due to gaps in visibility, branding, or executive presence.
Lack of clarity in career objectives
Struggling to define a strategic growth path that aligns with long-term aspirations.
Navigating complex transitions
Managing the challenges of stepping into new leadership roles, restructuring responsibilities, or preparing for succession.
Challenges Faced by Teams
Limited visibility and influence
Leadership teams unable to establish a strong collective presence, both internally and externally, to inspire confidence and trust.
Underperformance and inefficiency
Teams struggling with poor cohesion, ineffective communication, and delayed decision-making processes.
Talent retention and motivation
Difficulty in retaining high-potential team members due to a lack of inspiring, authentic leadership that fosters loyalty and engagement.
If you are facing any of these challenges, I am here to help
Unlock Your Full Leadership Potential
Tailored Programs for Executive Leaders and Management Teams
Executive Career Progression
Redefine your career goals, identify strategic opportunities, and develop the Executive skills and presence needed to secure leadership roles.
Executive Portfolio Career Transition
This program helps Executives identify and structure multiple revenue-generating activities, allowing you to make a meaningful impact.
Executive Transition Coaching
Navigate complex professional changes with confidence. From stepping into new Executive roles to managing organizational restructures or succession planning.
Personal Branding for Executives
Whether it’s boosting your presence within the organization or on professional platforms, I’ll help you stand out as an influential leader.
Executive Skills Masterclass
Empower your Management Team with key skills such as executive presence, communication, office diplomacy, and decision-making.
Why me
Why choose me as your Coach, Mentor, or Advisor?
Real-World Executive Experience
As an Executive with deep insights into the leadership realities of large international corporations, I bridge theory and practice, offering strategies that resonate with the complexities of senior roles.
Tailored, Strategic Solutions for Executives
Unlike one-size-fits-all coaching, my programs are carefully customized to align with your specific goals, challenges, and industry dynamics, ensuring relevant and actionable results.
A Holistic Approach to Leadership Growth
My coaching integrates Executive Presence, Personal Branding, and Communication mastery, helping you excel as a leader while building a cohesive personal and professional identity.
International Executive Expertise meets Cutting-Edge Coaching Techniques
Backed by my expertise in Fortune 500 companies and modern coaching methods, I deliver proven solutions designed to meet the challenges of today’s fast-paced business world.
Empowering Transformation Through Authentic Leadership
I focus on helping you lead with authenticity, influence, and impact—going beyond typical skill-building to create true transformation that inspires your teams and drives results.
What they say
My Clients’ Testimonials
I appreciated the practical way in which the relevant topics for leadership development were approached. The atmosphere was open, collaborative, and I even had the opportunity to learn from the perspectives of the other participants.
It was an excellent comprehensive training, delivered with passion and full of impact! It gave me the drive and confidence I needed to change important aspects that will help my career in the future.
I gained new perspectives on how to strengthen my presence and confidence, both professionally and personally. Additionally, the practical exercises and concrete examples were extremely helpful in understanding how to apply these principles to real-life situations.
I highly recommend the Executive Career Progression journey. It has helped me become aware of what I need to improve as to reach my objectives. Very well structured, with clear, on-point, and customized input.
The Executive Career Progression program has been a game-changer for me, helping me redefine my career path and create a more diversified, meaningful future.
I felt at times that Luiza was reading my mind and could articulate what was not clearly visible even to me. I'm happy with the approach she had during my coaching journey, starting from my profile and then diving into in-depth discussions as to come up with suitable ways to help me handle my challenges. Through the program, I saw tangible progress, and now have a toolkit filled with the most effective resources for my needs.
Steps
How Does the Coaching Process Work?
Initial Consultation
We begin with an in-depth conversation to understand your challenges, goals, and aspirations, ensuring the program aligns perfectly with your needs.
Goal Setting
Together, we’ll define clear, actionable objectives to guide our work and keep you focused on achieving measurable outcomes.
Personalized Coaching
Each session is customized to address your specific priorities, leveraging proven strategies and tools to accelerate your growth and success.
Progress Evaluation
We’ll regularly assess your progress, celebrate wins, and refine our approach to ensure lasting results and impactful transformation.
The presentation was balanced, with a lot of information without it being overwhelming. I liked the way you asked additional questions firmly. You have an extremely constructive energy, passion, confidence, and demandingness.